Tech & Startup Marketing

7 Startups Beating the Incumbent with Great B2B Content Marketing

7 Startups Beating the Incumbent with Great B2B Content Marketing

Reading time: 5 mins

This blog was originally posted on Outbrain.com.

It’s easy for startups to look at the robust content marketing efforts of large enterprises and think they don’t have the resources to succeed with content themselves. The reality is, they don’t really have a choice. Content is a fundamental necessity for companies of all sizes looking to make an impact on their industries.

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Content Marketing Startup Marketing B2B Marketing

Make Your B2B Content Smarter in 2017

Make Your B2B Content Smarter in 2017

Reading time:  4.5 mins, you'll thank us later.

You might have noticed B2B companies that have a great brand presence in your industry. It’s easy to wonder what kind of marketing magic has gotten them where they are. But you'll probably have to face that their hard work is just finally paying off.

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Content Marketing

Top Tips: How To Create a Winning Content Strategy

Top Tips: How To Create a Winning Content Strategy

Reading time: ~ 6 minutes (worth the investment)........

Welcome to a world where content is King. Great content matters because it helps you maximize your visibility and accelerate lead generation.

Hubspot reported that content / inbound marketing generated 54% more leads than traditional outbound marketing practices and that over 1/3 of all leads generated by marketers came from inbound sources.[1]. This trend continues to increase.

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Content Marketing Startup Marketing

Content Repurposing - How To Make The Most Out Of Your Content

Content Repurposing - How To Make The Most Out Of Your Content

Reading time: 6 minutes - easy!

Out with the old and in with the new? Not necessarily when it comes to content marketing. It isn’t easy coming up with good quality content. It takes strategy, research, patience, a few chewed finger nails and a lot of time.

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Content Marketing Startup Marketing Content Repurposing

Experts Share Startup Advice for Cloud and Cybersecurity Marketing Success

Experts Share Startup Advice for Cloud and Cybersecurity Marketing Success

Reading time: Just 5 minutes!

Is there anything better than breakfast at Tel-Aviv port on a warm, summer’s day?

Yes. Enjoying breakfast at Tel-Aviv port while learning invaluable startup marketing tips.

A select group of CEOs and CMOs from cyber and cloud startups had the privilege of enjoying exactly that.

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Content Marketing Cybersecurity Marketing

From Vanilla to Chunky Monkey: Tools to Sweeten Up Your Content

From Vanilla to Chunky Monkey: Tools to Sweeten Up Your Content

Reading time: 8 minutes - but it's worth it!

Are you writing blog posts that (almost) nobody is reading? Are you spending hours writing the ultimate post for your startup and the only people reading or sharing it are your boss, your colleague and your parents?

Ever wondered why?

Because your content is boring.

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Content Marketing Keyword Research Startup Marketing

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