Tech & Startup Marketing

PPC for B2B: 3 Tips for a Kickass Inbound Marketing Strategy

PPC for B2B: 3 Tips for a Kickass Inbound Marketing Strategy

Reading time: 5 mins is all it takes!

These days, all marketers talk about is inbound marketing and how important it is to establish a strong online presence to grow and keep growing. In fact, when Hubspot interviewed over 4,500 companies for their the "State of Inbound 2016” report, 73% stated that inbound marketing was their organization’s top priority. And we agree that it should be a priority. The issue is, too many businesses ignore a very important tactic: PPC.

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Inbound Marketing PPC for B2B

Inbound 2016: We’re Not B2B Marketers – We’re B2H Marketers

Inbound 2016: We’re Not B2B Marketers – We’re B2H Marketers

Reading time: 4 fun mins!

I am sitting here at Inbound 2016, excited and energized as thousands of participants from across a wide spectrum of industries gather to discuss and debate the ongoing developments in the world of Inbound marketing. It has been an amazing few days and I wanted to share a few takeaways from the keynote speech, educational breakouts and networking discussions.

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HubSpot Inbound Marketing

5 Examples of B2B Thank You Pages That Convert

5 Examples of B2B Thank You Pages That Convert

Reading time:  6 minutes of your time. It's worth it!

When your leads give you their contact information and enter your brand’s buyer journey, it’s an investment of trust on their part. The natural thing for you to do (assuming you were raised properly) is to say “thank you!”.

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B2B Marketing Inbound Marketing

Popping Pop-Up Myths: 7 Reasons to Love Pop-Ups

Popping Pop-Up Myths: 7 Reasons to Love Pop-Ups

Reading time:  Only 3 min!

Let’s face it, pop-ups can be annoying. No matter what you are trying to do on a web page, a pop-up is interrupting the flow. But that isn’t always a bad thing.

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Inbound Marketing Marketing tools

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