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10 Hot AI Blogs You Should Follow, Religiously

  Artificial Intelligence (AI), which was a relatively unknown concept a few decades ago, is all the rage. And while the advantages of AI vs. the disadvantages of AI debate rages on, that is not the purpose of this blog. With AI on everyone’s mind, multiple industries, including B2B marketing, are lining up to see how to take advantage of the wonders of AI. And a great way to do this is through...
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Reddit marketing for B2B’s: A match made in heaven

Reddit, founded in 2005, is an American social news and discussion website, billing itself as "the front page of the internet". Reddit is home to both a passionate and diverse user base, and generates an average of more than 1.5 billion monthly active users. The online forum is home to more than 130,000 communities, also called subreddits. These subreddits can be on anything from cybersecurity to
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Why Service Hub is a Favorite Among HubSpot Agencies and Clients Alike

When was the last time you had an involved conversation (or any conversation at all) with a company you purchased a product from? Doesn’t often happen and if it does, it’s when we need assistance of some kind. So when we do finally speak to a service agent, it can make or break our impression of the brand as a whole: If it’s fantastic, we’ll remain loyal, but if it’s terrible, we may shift our...
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Marketing Envy’s 4-step guide to building winning core startup values

Let’s be honest, when it comes to startups, focusing on creating your brand values and an enviable startup culture may not be your number 1 priority. This is understandable as there is a near endless stream of daily tasks to accomplish. Most Founders intuitively start with a mental checklist. This often includes (important) aspects, such as: Reaching a product-market fit Raising seed funding ...
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13 Competitor Monitoring Tools B2B Marketers Need To Know

Let’s be honest - When it comes to competitor monitoring, there is a near-endless number of online tools available to help you in your quest to spy on your competitors. This is, of course, great… Or is it? A key issue many B2B marketing companies find is sorting the good tools from the bad.    Without engaging in accurate, data-driven competitor monitoring, you are potentially missing out on a...
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